Wilmslow’s Way Better Social Media Stats Report February 2026

Wilmslow’s Way Better Social Media Stats Report February 2026

📊✨ 🔎 Overview February was driven by partnerships and collaborative content, with the Wood Fire Smoke competition post massively outperforming everything else for reach and likes.

Reels also performed steadily, with local business features leading engagement.

👀 Top 5 Content Views

1) Wood Fire Smoke competition collab post 29k

2) Muddy Cheshire collab post 7.8k

3) Christmas tree competition winner 4.7k

4) Sigma Sports post 4.7k

5) Plant Blends reel 3.9k

👍 Top 5 Liked Posts

1) Wood Fire Smoke competition collab 341 likes

2) Muddy Cheshire collab 105 likes

3) Sigma Sports post 51 likes

4) Christmas tree competition winner 37 likes

5) Pancake Day flavours 30 likes

🎬 Top 5 Liked Reels

1) Sculpt in Haus reel 50 likes

2) Stone Store reel 42 likes

3) International Women’s Day event at The Rex 39 likes

4) Run North West reel 36 likes

5) Plant Blends reel 28 likes

✅ Key Takeaways

🤝 Collabs and competitions are clearly the growth lever, the Wood Fire Smoke competition delivered standout reach and engagement and shows the value of partnering and cross posting.

🏬 Local business features still perform consistently in Reels, keep spotlighting businesses with quick, visual hooks and simple captions.

🎉 Community follow up posts like competition winners can still pull strong views, especially when tied to a previous high performing campaign.